The end of the year sneaks up fast. Suddenly you’re thinking about wellness goals, new habits, and what to carry into the new year—and what to leave behind. Here’s one resolution that doesn’t require a gym membership, extreme diets, or early mornings:Take better care of your eyes. Vision isn’t just about seeing clearly—it’s about seeing […]
Why Eye Exams Matter for Holiday & Winter Driving Safety
The holidays are full of joy, travel, and twinkling lights—but they also bring dangerous driving conditions. One of the most overlooked risks on the road? Your vision. As the seasons change, so do the demands on your eyes. And with the sun setting earlier every day in Wisconsin, night driving becomes a daily necessity, especially […]
What Causes Red Eyes? It’s Not Just Allergies
Red, irritated eyes? You’re not alone. We hear it every day—especially in fall and winter, when dry air, indoor heat, allergies, and screen time converge into one not-so-lovely eye cocktail of problems. But redness isn’t just a cosmetic issue. It’s your eyes’ way of sounding the alarm. So What’s Causing It? 1. Dry Eye Disease […]
Are You Ready for Halloween Contacts? Read This First.
You’ve got your costume. You’ve got your makeup. And now you’re thinking about adding those glowing vampire eyes or pitch-black sclera lenses to really seal the deal. Stop right there—just for a second. We’re not here to ruin your fun. But as eye doctors, we are here to keep you from ending up in our […]
Why Fall Allergies Make Your Eyes Miserable
You expect allergies in the spring. You brace for them in summer. But just when the air turns crisp and your PSL coffee order is back… the itchy, red, watery eyes come roaring in. Again. Fall allergies are real. And if your eyes feel like they’re waging a war against you, ragweed is likely to […]
Are Your Glasses Giving You Headaches? Here’s What No One Tells You
You finally got new glasses. They look great. But by 2 p.m., your head is pounding. Again. Coincidence? Maybe not. Here’s the truth: poorly fitting or poorly made glasses can cause more pain than clarity. 1. Your Prescription Might Be… Not Quite Right Even small inaccuracies can cause major symptoms. Think: If your headaches started […]
Back to School: Why Kids Need Eye Exams Every Year
As the school year kicks off and backpacks are packed with pencils, notebooks, and hand sanitizer, there’s one essential item that’s often overlooked: your child’s eye exam. Vision is More Than 20/20 Most parents assume that if their child can see the board, their eyes are fine, but vision is complex. It involves eye teaming, […]








